Pursuit Intelligence
A local AI research tool linked people, projects, proposal stories, and source records so I could find relevant experience and trace it back to evidence. A national SharePoint backed plugin is in development.
Noah Veenstra
Experience design · AI workflows · Creative systems
I turn complicated work into useful experiences, from AI assisted research to the details that make a product feel right.
Marketing Associate at CORE Construction. B.A. in Experience Architecture, Michigan State University.
Featured project · Local proof of concept
Pursuit Intelligence
A local AI research workflow for finding specific project stories buried in past proposals and tracing each result to its source.
Read the case study ↗Selected work
Wedding Website
Leah used the in-context editor to personalize the FAQ and Our Story herself; the older admin backend had been too hard to navigate. The site also gives guests a household RSVP flow.
Saint City Chapel
I documented the bespoke Rio to Yamaha and snake routing that had lived in my head, while leading production and taking apparel from the first sketch to roughly 300 pieces worn by the community.
Earlier work & concepts
Instagram Posting UIConcept
A 2024 interface concept that puts frequent posting controls first; the assumptions about what deserves priority remain untested.
Apple MusicConcept
Two Apple Music feature concepts based on personal experience and informal peer input, not validated evidence of why people switch.
Disney World and Live ActivitiesConcept
An untested concept for displaying mobile order and Lightning Lane status on the lock screen.
The Unique User Experience of Nike
A 2022 independent analysis of Nike’s brand experience, not a client project or design deliverable.
Creating a Responsive Website for a Local Chiropractor’s Office
A client project: I researched, prototyped, and built a responsive website for a local chiropractic office.